Branding guru, Dan Schawbel’s, biography is the epitome of what a powerful, effective bio should convey. Pete Kistler of Brand-Yourself.com wrote an awesome article highlighting 6 points that makes Dan’s bio the new bio branding standard. Because Dan’s biography style is so accomplishment centered, this may be problematic for students, new entrepreneurs or transitioning professionals. [...]
By now, you should have incorporated the first half of my tips (listed here) into your marketing efforts in some capacity. Whether you made it a point to ask your last client for a referral or you finally started that Facebook page for your business, I know you’re ready to tackle the next few. Meet [...]
When starting a business, be it a PR agency, web design firm, or boutique, the key to success is attracting and retaining customers. However, a lot of first-time entrepreneurs get stuck at the “how” part. In this two part series, you will find the top ten tips to help promoting your small business without breaking [...]
What is the hubbub over this hyped up barcode? A QR code (short for Quick Response) is a small, square barcode with a special matrix code or two-dimensional code, readable to dedicated QR barcode readers and camera phones. With a barcode scanner app installed in your phone, you can point your phone’s camera at the [...]
International Women’s Day is a global day celebrating the economic, political, and social achievements of women, past, present, and future. Celebrated on March 8th, International Women’s Day connects women from all around the world ranging from political rallies, business conferences, government activities and networking events through to local women’s craft markets, theatric performances, fashion parades and [...]
The new iPad 2 wil be thinner, faster, and lights than its predecessor but does that mean we should jump on the bandwagon and purchase one. Is the iPad 2 a communications professional’s dream?
PR Diva celebrated Black History Month by honoring such women as Oprah Winfrey, Reverend Barbara Harris, and Ida B. Wells-Barnett. These communicators carved the way for ALL communicators. Who is your inspiration during Black History Month?
“Viva La Difference!” celebrates the slogan for diversity at Publicis Groupe, one of the world’s “big four” advertising conglomerates. But for women employed at Publicis, there may be a “La Difference” but it gives them nothing to celebrate.
PR Diva continues to honor African-American women communicators throughout Black History Month by celebrating Gwen Ifill. As moderator and Managing Director of “Washington Week”, the longest running prime-time news and public affairs program on television and senior correspondent to “The PBS Newshour”, Gwen Ifill reports on issues from world affairs to US politics and policies [...]
We are now officially into New York Fashion Week. World renowned designers will show their fashions, surprise/frighten/amaze us with the styles and trends for Fall 2011, and provideenough fodder to fill our media dreams. I am in awe of the amazing fashions for 2011 thus far but also excited for all the publicity and PR [...]
